PRINCETON (By Jonathan Darman,
Newsweek) October 12, 2008 The global financial meltdown has caused a
dramatic shift in the 2008 presidential race, according to the latest
Princeton Survey Research poll. With four weeks left in the presidential
campaign, Barack Obama now leads John McCain by double digits, 52
percent to 41 percent among likely voters a marked shift from the last
Princeton Survey Research poll, conducted one month ago, when the two
candidates were tied at 46 percent.
Underlying Obama's surge in
support: An historic boiling over of dissatisfaction with the status
quo. An astounding 86 percent of voters now say they are dissatisfied
with the way things are going in the United States, while a mere 10
percent say they are satisfied. That's the highest wrong track/right
track ratio ever recorded in the Princeton Survey Research poll.
For context on just how
toxic these numbers could be for the Republic party, consider that in
October, 2006, weeks before the Democrats swept control of both houses
of Congress, only 61 percent of voters expressed dissatisfaction.
Twenty-five percent of voters say they approve of the job President Bush
is doing in the White House, a record low for any president in the
Princeton Survey Research poll and close to the historic low-approval
rating of 22 percent the Gallup poll recorded for President Truman, in
1952. Voters are crying out for change and, for now, believe that the
Democratic presidential candidate has a greater likelihood of delivering
it. Asked which ticket they thought was most likely to bring about
change if elected, voters said Obama-Biden over McCain-Palin 52 percent
to 37 percent. A month ago, Obama-Biden led by only five points, 47
percent to 42 percent.
Obama appears to have
broadened his coalition of support and made inroads with groups that
have not reliably embraced him over the course of the long presidential
campaign. He now leads McCain among both men (54 percent to 40 percent)
and women (50 percent to 41 percent). He now wins every age group of
voters including those over 65 years of age, who back him over McCain 49
to 43 percent. Supporters of Hillary Clinton, as many as a fifth of whom
had at one point told pollsters they'd support McCain over Obama, now
back the Democratic nominee 88 percent to 7 percent.
One topic, the economy, is
clearly driving Obama's spike. Asked which issue was most important in
determining their vote, 48 percent of those surveyed said the economy.
(The next highest was taxes and government and spending, which 10
percent of voters identified as their number one issue; only 8 percent
named the Iraq war as their most important issue.) Asked which candidate
would better handle a variety of issues, voters chose Obama over McCain
in every single category with the exception of national security and
terrorism; McCain still leads on that front 50 percent to 40 percent.
Obama now leads McCain on the economy and jobs (54 percent to 35
percent); on the Iraq war (47 percent to 46 percent); on energy policy
and gas prices (53 percent to 36 percent); on health care (56 percent to
30 percent); on taxes and government spending (50 percent to 39
percent); on the financial problems of Wall Street and the mortgage
crisis (50 percent to 34 percent); and on issues like abortion, guns and
same-sex marriage (46 percent to 39 percent).
Still, the poll suggests
that despite his lead and the extremely favorable conditions for a
Democratic candidate, Obama has not yet established himself as the firm
choice of swing voters. In fact, McCain, who has banked on a large and
deep reservoir of goodwill from middle-of-the-road voters, still leads
Obama among independents, albeit by only two points (45 percent to 43
percent). That's actually a slightly better showing for McCain than in
the September Princeton Survey Research poll, when Obama led McCain 44
percent to 43 percent among voters who described themselves as
Independent. Party identification, it should be noted, can change
significantly month to month, and voters may be particularly inclined to
self-identify as Democrats in a year when Democrats are favored over
Republicans. Among white Catholics, a group that has voted with the
winner of every American presidential contest since 1960, Obama leads
McCain by only one point (48 percent to 47 percent).
The poll suggests that the
McCain campaign's strategy of sharp attacks on Obama's character have
not yet had their desired effect and may, in fact, be backfiring. In
recent days, McCain's campaign and, in particular, his running mate,
Sarah Palin have sought to highlight Obama's ties to the '60s radical
William Ayers and paint the Democratic nominee as outside of the
mainstream. But 60 percent of voters said they have a favorable view of
Obama, while 36 percent said they viewed the Democratic candidate
unfavorably. That's actually an improvement from a month ago, when
Obama's favorable to unfavorable ratio was 57 to 37. In the same period,
McCain's favorability rating has decreased, from 57 percent in September
to 51 percent today, while his unfavorable percentage have risen, 36 to
45.
Further, 59 percent of
voters in the poll said Obama shares their values, compared to 37
percent who said he does not. By contrast, 47 percent of voters said
McCain shares their values while 49 percent said he does not.
Forty-eight percent of voters said Palin shares their values, while 47
percent said she does not.
Palin's support appears to
be slipping. While 60 percent of voters think Palin would fit in well
with their local community, only 39 percent of those surveyed say they
believe McCain's running mate is qualified to serve as president, while
55 believe she is not.